We’re all experts in something. Thinking about it, we might find we’re experts in more than one thing. 🧠 This might originate from our education, our career path, skills we’ve acquired over time, life experiences, or even a combination of all of the above. Regardless of where our expertise comes from, we’d all be wise to leverage and turn it into media coverage for our brand. Doing that has landed Zoetica Media founder Kami Huyse spots on Good Morning America and multiple appearances on Fox 26 Houston’s The Isiah read more...
Introducing Smart AI Secrets: Navigating AI’s Role in Authentic Communication
ChatGPT’s launch less than two years ago heralded the new age of artificial intelligence transforming business around the world. Since then, AI’s rapid adoption has revolutionized how organizations interact with customers, reshaping marketing, content creation, and other communication functions. However, as AI becomes more integrated into everyday work, concerns are growing around making sure read more...
A 6000% Organic Growth in Facebook Followers in Just A Year
To the naysayers claiming Facebook is dead, Bart Graham, Sr.’s success proves them wrong. Bart is the Development Officer for the Commemorative Air Force (CAF) Tampa Bay Wing and grew its Facebook page from zero to over 6000 followers in a mere twelve months, all organically.
Bart, a member of Zoetica Media founder Kami Huyse’s Smart Social Mastery membership program, recently read more...
How to Survive the Social Media Algorithm Apocalypse
You’re not alone if you feel like your head is spinning from all the social media algorithm changes taking place. In a recent livestream, Zoetica founder Kami Huyse reviews what’s happening and how to navigate this shifting landscape.
Increased Competition for User Attention
The reason social media platforms are once again tweaking their algorithms is to win the ongoing war over users’ attention, she explains.
“Everybody is trying to grab the eyeballs, your eyeballs, and the eyeballs of the people that look at social media and that do social media read more...
How to Build Brand Buzz with the B.E.E.S. Framework
If you’re wondering how to stand out in a crowded marketing landscape, Zoetica Media founder Kami Huyse has a simple yet foolproof way to build buzz for your brand. First introduced a few years ago, the B.E.E.S. framework is the go-to system she uses in her own work and recently shared with her audience in a read more...
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