Zoetica Media

  • Home
  • Services
  • Speaking
  • About
  • Resources
  • Blog
  • Contact

How to Meet the Challenges of an Evolving Crisis

March 24, 2021 by Emily Smith

pictures of Kristal Howard

Inside a One-Year Crisis Communication Response 4 Ways Your Business Can Meet The Challenges Of An Evolving Crisis You never know when you will find yourself on the front lines of a crisis.  A year ago, the answer to that question might have seemed irrelevant. But this all changed a year ago when the COVID19 pandemic raged across the world and every business had to have a plan...and it needed to be finished yesterday! Every one of us found ourselves impacted in some way, professionally or personally. Communicating in a pandemic  Kristal Howard, the national spokesperson for The Kroger Co. unexpectedly found herself read more...

Filed Under: #SMBHOU, Featured Tagged With: Branding, covid, covid-19, crisis management, Kroger, quarantine, social media, Social Media Breakfast, Social Media ROI

The Evolution of Social Media Over a Decade (2010-2020)

January 10, 2020 by Katie Moreno

A lot can happen in 10 years. We interviewed social media professionals (and those who use social media regularly in their jobs) about how social media has changed over the past decade. We gathered our intel from people who have been attending the Houston Social Media Breakfast for all or a part of the past 10 years. In May of 2009, SMBHOU was officially launched by the founder of Zoetica Media, Kami Huyse, and Jennifer Texada, who now lives in California. Over read more...

Filed Under: #SMBHOU, Featured, Industry Trends Tagged With: 2020, Facebook, Instagram, LinkedIn, social media, trends, Twitter

Using Livestream to Build Your Business

September 18, 2019 by Aarushi Pant

While pre-recorded videos are able to get your point across, livestreaming can help you reach a larger audience and repurpose your videos for future use, making it easier to engage and connect with even more people and grow your brand.  At the Houston’s Social Media Breakfast on February 8, Kami Huyse sat down with Ahn Nguyen from Amplified Marketing to discuss how using livestream video can help build your business. Nguyen hosts multiple livestreams, such as Women Who Mean Business and Mobile Chat Live, and has been working in social media and digital marketing for years.  The Benefits of Livestreaming Livestreams can read more...

Filed Under: Featured Tagged With: Live stream, SMBHOU, social media

How to Create Digital Content on Instagram that Pops

August 17, 2018 by Aarushi Pant

How to Use Instagram

Have you ever wondered about how you could take your social media presence to the next level and make your business boom? Kami Huyse, the founder of Zoetica Media, sat down with social media consultant and content creator Mike Metzler, @Mtzler on Instagram, to discuss tactics for making your business stand out and grab viewers’ attention. Here are the top five tips Metzler addressed. 1. Make your posts engaging Metzler recommended that brands include interactive features on their read more...

Filed Under: #SMBHOU, Featured Tagged With: Content Marketing, Instagram, social media

What Are the Best Tools to Edits Vertical Video – Keeping Up WIth Kamichat (Ep 102)

July 15, 2018 by Zoetica Media

This week on Keeping up with Kamichat we talked about updates on Instagram, Twitter, Facebook, LinkedIn, Snapchat and YouTube. It was a busy week for the social networks as they continue to make changes to their platforms. In this episode, we talk about cool new features across social media platforms like Instagram, Twitter, LinkedIn and Facebook. Plus, we answer the buring read more...

Filed Under: Featured, KUWP Tagged With: IGTV, Instagram, social media

  • « Previous Page
  • 1
  • …
  • 11
  • 12
  • 13
  • 14
  • 15
  • …
  • 28
  • Next Page »

Subscribe to get the newsletter and premiums

Enter your email to subscribe:

  • LinkedIn
  • RSS
  • Twitter

About Zoetica

Zoetica Swish SmallWelcome to Zoetica! We are an experienced team of communicators led by Kami Huyse who are dedicated to teaching you how to bring your communication to life with sound strategy, community building and solid success measures. Check out our blog, Zoetica Talks, browse our Resources, and check out our Sevices.We can't wait to get to know you better.

Recent Posts

  • Why Community Builds the Strongest Brands
  • Zoetica is Propelled into the Stratosphere
  • Master the Art of Connection to Expand Your Network
  • Navigating Entrepreneurship with Authenticity and Purpose
  • Content Creation Without the Burnout: Kami’s Proven 4-Step Plan

Zoetica in the News

5 Tools to Measure (and Manage) Reputation in Complex Environment PR News Byline

2014 trends for public relations, marketing and social media | Business | Kentucky.com (mobile mention) 

Digital PR & Social Media Guidebook – Contributing Author

How Communicators Can Get Started with PR Measurement, PR News Mention

Proving PR’s Value in the Age of ROI—How to Tie Results to Corporate Objectives | Bulldog Reporter (Speaker)

A Gnawing Crisis in PR: Measuring The ROI on Social Media Channels, PR News Byline

Named as one of AGBeat's top 50 industry influencers in 2014

Will Houston B2B companies answer the social media call? - Houston Business Journal

Social Media Measurement Twitter Chat: Evaluating Impact of Social Media on Foundation Outcomes (with tweets) · RWJF (Moderator)

Top 100 Social Media Power Influencers in Houston 2013

Named as one of 30 PR Experts You Should Follow on Twitter by e-releases

BusinessWire Congrats for Making the Top 100 Women on Twitter

Posts by Topic

Zoetica Talks

 

#SMBHOU

Influencer Outreach

Best Ranked

Measurement

Book Shelf

Nonprofit and CSR

Community

Online Ethics

CoolTools

Social Media Tactics

Crisis

Guidelines

How To

Social Networks

Humor

Speaking

Trends

Strategy

Latest Tweets

Tweets by @kamichat
© Zoetica, LLC | Disclaimer | Terms & Conditions | Privacy Policy

Copyright © 2025 - Zoetica Media · designed/developed by Petersen Media Group